Godwin's music video analysis

(Glam rock)
(A style of rock music first popular in the early 1970s, characterized by male performers wearing exaggeratedly flamboyant clothes and make-up)http://www.oxforddictionaries.com/definition/english/glam-rock


Bowie's make up, hairstyle and outfit tell the audience the genre (glam rock). The video also has constant shots of Bowies face (showing off his glamour) and he is the only person in the video on a plane white background so the audience is only focusing on Bowie. Some of Bowie's movements relate to some parts of the song they only seem to amplify the lyrics, the video is mainly him standing around looking glamorous. There is a high demand from the record label as Bowie is never out of shot and there are constant close ups of his face, this seems to be support a motif. There is no notion of looking, there is only one image at once, there is only a slight voyeuristic treatment of the male body and there are no clear intertexual references.